Storefront Guide: Pop-Up Shops and Showrooms in Soho, London

Soho is renowned as one of London’s most popular shopping areas with an eclectic range of boutiques, it’s a prime location for brands looking to launch a pop-up shop in the cultural heart of London.

In The Area..

Home to Carnaby Street, one of the most in-demand retail streets in the city for global fashion retailers, where you’ll also find the legendary Liberty’s, boasts incredible levels of visitors each day. Those looking to be amongst the hottest new brands and bespoke retailers will be at home on Beak Street, with Paul Smith, Aesop and Our Legacy all located here. Fashion focused brands will be well-placed on Berwick Street, the number one location in the city for artisan fabric shops and also where you’ll find brands including Nudie Jeans, Footpatrol and Oliver Spencer with Supreme just around the corner.

Bordered by London’s busiest streets, Soho benefits from high and steady passing foot traffic throughout the week. Europes busiest shopping street, Oxford Street, marks where Soho begins at the north, with Piccadilly defining the southern border. Piccadilly is a tourist hotspot with many classic boutiques, high-end hotels and attractions. Regent Street to the west is a hub for designer high street brands and Charing Cross Road to the east is a melting pot of theatres, restaurants and is another of the city’s busiest corridors.

Pop-Up Shop Successes

Kodak hosted a pop-up shop with Storefront to launch their new smartphone, the Kodak Ektra, last fall. It was a great success, they found their perfect space, created an excellent shop fit and transformed the collaborative boutique into their own with the help of Storefront’s Concierge Service.

Storefront Spaces in Soho

This collaborative space is located on the ever-popular Berwick Street just a few seconds from Oxford Street. At 650 sq ft it’s a great space for creative brands looking for a trendy and flexible space that is well-known and famous for hosting a range of great pop-ups in the past. Book now.

This contemporary showroom is advantageously located in the bustling area of Soho. At 1,200 sq ft it is a great location for Showrooms and Product Launches. Located close to Carnaby Street, this space benefits from high foot traffic and is ideal for fashion brands and designers to align with luxury brands in a sought after location. Book now.

Less than two minutes walk from Piccadilly station, this 165 sq ft shop space is available for fashion pop-up shops that complement the existing brand. It’s a charming space on a busy street, ideal for brands looking to gain exposure. Book now.

This 516 sq ft retail space for rent is nestled on busy Oxford Street is ideal for all your pop-up retail ideas. The modern and bright space is perfect for brands looking for an easy operation in a busy area. Book now.

Located just off bustling Regent Street in Soho is this beautifully antique and distressed space with heaps of character and charm. It is available to rent for all your creative pop-up needs. The 931 sq ft space available is spread across the ground floor, first floor and basement of the gallery, which you can rent together or separately. Book now.

Located in the heart of Soho, this 2000 sq ft space is available to rent for showroom, art and product launch related ideas. The space is generously spread between 2 floors on one of Soho’s busiest streets. Book now.

To find and book your perfect pop-up shop or art space in Soho’s best shopping areas, take a look at all Storefront spaces.