Summer in New York City means rooftop season. As thousands of brands are opening pop-up spaces and galleries this season in high foot-traffic areas to capture the excitement and Summer vibes of the locals and tourists, what better way to stand out than to host your next event or store on a rooftop overlooking the […]
Photo Flip: 8 Rooftops Spaces to Pop-Up This Summer in NYC Read More »
New York City has always played host to a bevy of world-renowned art galleries, whether for long stints in historic museums, art galleries along the Bowery or super-small, insider-only exhibits. The desire for people to showcase their art is always rampant and as rents increase in New York, many are finding alternatives to showcase their
3 Tips To Create a Gorgeous, Low-Budget Pop-Up Gallery Read More »
Cementing its status as an iconic Fashion and Sports brand, Sportswear brand FILA debuted a pop-up store to honor its heritage this month in Soho, NYC. Building out on our space on Grand Street, the brand’s main intention was to create an immersive experience where both new and existing fans could interact with FILA in real
Inside FILA’s First-Ever Heritage Pop-Up Store Read More »
Platform is a retail collective that’s fast become an arts, culture and wellness center, welcoming many independent brands, retailers and creative entrepreneurs. Since its inception, the shopping center was focused on leasing for both short and long-term, helping many young brands and e-commerce companies get their start in brick-and-mortar and be amongst this burgeoning scene.
How Retail Collective ‘Platform’ is Cashing in on the Pop-Up Economy Read More »
Color is an essential part of interior design. It is known for its power to create the aesthetics or unique identity of a space, to structure its layout or even offer an element of surprise. But have you ever considered that colors also have a major influence on the emotional impact of a retail space?
Ask an Expert: How to use Color to Maximize the Sales Potential of a Space? Read More »
The showroom is to Fashion Week what the museum is to art; therefore it’s important to select your showroom carefully so that you can adequately display your brand and products and attract your customers. Paris is full of spaces for all kinds of showrooms for Fashion Week: whether it be shops, galleries, apartment or lofts.
Before / After: 5 Showroom Transformations for Paris Fashion Week Read More »
For hotels, success ultimately lies in providing a positive guest experience. With turnkey space, including readily available Wi-fi, heat, air-conditioning and restrooms, let alone plenty of tourists and guests popping in automatically throughout the day, opening your hotel up to pop-up stores is a no-brainer. Here’s why: 1. It builds brand awareness Timeliness and relevance are
Here’s Why Pop-Up Stores are Great Opportunities for Hotels Read More »
What is a pop-up shop? Everything you need to know to try short-term retail > How to set up a pop-up shop in 6 stages. Set yourself up for success with this handy checklist > How Long Should The Pop-Up Shop Last? > Here’s why renting a space on a short-term is a great opportunity for occupiers The
Here’s why renting a space on a short-term is a great opportunity for occupiers Read More »
A pop-up store has only one chance to make a good first impression to potential customers. It’s asset? An attractive window display. Minimalist or colorful, mysterious or not, pop-up store window displays can stimulate the curiosity of customers, inviting them inside your pop-up shop. Carefully decorated windows can reflect the identity of your brand and
Before/After: 3 pop-up store window displays made to stand out Read More »
Walking down any street in New York City, the signs of mom-and-pop stores of yesteryear are hard to miss. Over the last decade, thousands of small retailers have closed to make way for bigger retail chains, and now real estate overpricing is eviscerating quintessential New York neighborhoods entirely, pushing even the big box chains out.
Why We Need To Rethink Vacant Retail Spaces Read More »
