Hypebeast launches highly anticipated Nike x Virgil Abloh pop-up in Hong Kong

Between November 9 to 18, the Nike x Virgil Abloh “The Ten” exhibition will be on display in a dedicated pop-up store that has Hypebeast remixing the concept into “The Icons Reconstructed” exhibition. “The Ten” has travelled the world and in collaboration with Hypebeast is landing in Hong Kong. Hypebeast organised the Hong Kong project […]

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Butterboom introduces top London designers to Hong Kong with pop-up

Butterboom is an online magazine that reports on the latest events and developments in fashion from store openings to new brands and designers entering the Hong Kong and Asia market. The brand was founded as a response to the absence of English language fashion and beauty magazines available in Hong Kong, fashion capital of Asia.

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Christmas shopping fatigue? Head over to the Apartment 49 pop-up in Central, Hong Kong

This year, finding gifts for everyone on your Christmas shopping list will be a breeze with the Apartment 49 pop-up store in Central, Hong Kong. Open from November 16 to 26, the pop-up displays Apartment 49’s carefully selected curation of unique products you can’t find elsewhere in Hong Kong. The products are usually sourced from

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The first Guiltless luxury shopping experience in Hong Kong

People in search of quality secondhand luxury products available in Asia, will quickly notice that the big names in luxury reselling focus on Europe and North America. Both in terms of where they sell as well as where they source their products. Yen Kuok, the CEO & Founder of Guiltless recognized there would be a

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Experience the new way of buying denim jeans in the Unspun Pop-up store

Anyone that’s been out shopping for denim jeans knows that finding a pair that fit well can be quite a challenge. Backed up by intensive research, Beth Esponnette and Walden Lam discovered that this is actually a pain point for most people. Teaming up with engineer Kevin Martin in 2016, the three entrepreneurs started Unspun:

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Flying Solo lands in Asia with pop-up in Hong Kong

Flying Solo is a unique concept retail store owned by a selection of independent designers. The brand launched in 2016 in New York City, offering a one-of-a-kind opportunity for customers to interact directly with designers. The designers operate the store themselves, making Flying Solo a distinctive brand that aims to create a new connection between

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Swedish concept “Art & Design Market” makes debut in Hong Kong

XIKO Art, a Swedish designer company, has gathered several Swedish artists for a week-long pop-up in Hong Kong marking the local debut of the Art & Design Market concept. The unique pop-up was in the trendy and vibrant neighbourhood of SoHo between October 31 and November 6. The concept for the pop-up was Swedish Design,

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UK styling brand ghd launches pop-up store in Hong Kong

Catalyst is a Hong Kong based creative agency and specialises in branding and experiential marketing. For their client ghd, a UK styling brand, they launched a pop-up store on 26 Lyndhurst Terrace in Central, Hong Kong that opened from October 26 to November 2, 2017. While ghd has been in the Hong Kong market for

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How Retail Startup Bulletin Is Building an Entire Brand Through Brick and Mortar

Case Study: Bulletin and Brand Success With Holiday Pop-Ups This holiday season, Bulletin is bringing a pink dose of energy to Broadway in New York City’s Flatiron district. Like any other player in the retail space, Bulletin was looking for a way to differentiate itself. And as consumers demand more from brands, delivering an entire

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