How This Creative Agency Launched The Brilliant POPSUGAR At Kohl’s Pop-Up Store

Featured Pop-Up Shops, Success Stories, Success Stories USA / By

To launch the POPSUGAR at Kohl’s debut collection, the brooklyn-based agency The Gathery created an experiential pop-up store in Soho in early September. Held at this top Storefront space in Soho, the agency brought to life the Millennial-inspired collection and created a space that embodied the Everything Is Better With A Pop Of Sugar campaign […]

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Design the Perfect Pop-Up Store Layout

Pop Up 101: How To Design Your Pop-Up Store Layout

How-to / By

Believe it or not, a store’s layout can make or break a shopper’s first impression and willingness to shop or engage with your brand. It can determine whether shoppers purchase, or quickly leave empty-handed after. Here are some basic elements of an effective layout design that will encourage shoppers to stay and consume. 1. Decompression Zone This is

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reBooked Hong Kong pop-up

Online second hand bookstore takes its message of sustainability to new audience with pop-up in Hong Kong

Success Stories, Success Stories Hong Kong, Uncategorized / By

Bailey in her pop-up sustainable bookstore in Hong Kong. ‘Inspirational’ is the only word for Bailey.  Her company, reBooked, is a not-for-profit social enterprise that collects and resells second hand books in the name of sustainability. The thing is… Bailey is only 15 years old. So when she approached Storefront to help her find a

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What is a pop up shop?

What is a pop-up shop? Everything you need to know to try short-term retail

How-to / By

‘What is a pop-up shop?’ is a question we get asked frequently. Fortunately, the answer is simple. A pop-up shop is the term given to a shop or store that is deliberately temporary. It’s a store that “pops-up” for a limited period of time to achieve a particular goal. Overall, pop-up retail is becoming more

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Covid

What’s open? A list of retailers who are opening their doors and the steps they are taking to provide customer safety

Uncategorized / By

As lockdown eases around the world retailers are opening their stores and customers are returning. To help keep tabs on what’s going on, we have curated this list of retailers who are opening their doors and the steps they are taking. This is an aggregated list of brands from around the world who are reopening

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Retail Covid

How to open a store – Eleven things to consider when planning to open a store in a post-Covid world

Industry News, Inspiration, Retail Trends, Uncategorized / By

Want something more visual? Check out the infographic. With lockdown restrictions slowly lifting across the world, people are beginning to emerge from their homes and life is making its first tentative steps towards returning to normal.  In this article we’ll talk through some of the steps retailers should consider when planning to open a store

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