How This London-Based Designer Is Scaling Her Pop-Up Showrooms

Lulu Sophia London knows a thing or two about the power of pop-up stores. After opening up a pop-up store with Storefront for four months in Marylebone, the brand just booked another shop on King’s Road that’s already gaining a ton of buzz. The brand, founded by Lulu Sophia, sells luxury designer silk scarves, dresses […]

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Inside Ori’s Pop-Up Display in San Francisco

Ori, the furniture startup based in Boston that creates robotic interiors, decided to test its latest product by popping up in San Francisco this month. Using this Storefront space, plus another one in Boston opening soon, the company is using an innovative concept to boost awareness and foot traffic. Storefront spoke with Becky Jablonski, Marketing Manager at

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Artist Julia Ryan Opens Her Latest Pop-Up Gallery With Storefront

Julia Ryan, a visual artist whose works have been featured in the Cosmopolitan of Las Vegas, the Palms Hotel & Casino, as well as galleries in Los Angeles and New York, launched her newest pop-up gallery with us last month.  Hosting a week-long show, featuring 17 original oil paintings, Ryan chose this Bowery space for

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Inside the TOMS Pop-Up Tour Powered By Storefront

In partnership with Joshua Coombes, founder of the #DoSomethingForNothing campaign, TOMS held a four city pop-up art exhibition. The goal was to amplify the stories of people experiencing homelessness via multi-media art, and the team worked with Storefront to secure its Amsterdam and Paris pop-up spaces, each for a day-long event. TOMS, who supports these

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3 Reasons to Open a Pop-Up Showroom for NYCxDESIGN 2019

NYCxDESIGN is New York City’s premiere destination for design, attracting hundreds of thousands of artists and designers around the globe. Occurring this year from May 10-22, the event is scattered across the city’s five boroughs with tons of showcases, panels and events taking place. With tons of designers in attendance, there are plenty of opportunities

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The Reset Is Betting Big On Its San Francisco Based Pop-Up Store

The women’s empowerment digital platform, Thereset.com, launched a direct-to-consumer apparel line last year to inspire women in need of a wardrobe ‘reset’. While its online community provides inspiration, information and ideas on how to reset one’s life after major life changes, the brand has successfully delved into brick-and-mortar stores to expand brand awareness and boost

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Pop-Up Store Tips From A Top Brooklyn-Based Interior Design Firm

Sergio Mannino, Principal of Sergio Mannino Studio, knows a thing or two about designing the perfect pop-up store and attracting buzz. He believes that every brand needs a holistic approach in order to succeed, and his studio advises brands on things like launching a consumer brand from scratch, and building out a pop-up store or retail

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Check Out the British Beauty Brand Popping Up In London’s Burlington Arcade

Code8 is a new beauty brand created around the idea that “there’s more to life than just make-up”, founded by friends Nadine Ayache and Sophia Chikovani. The brand is about smart makeup and an edited curated collection for today’s high pace life, with a mission to simplify make-up and enable women to find their beauty self-confidence. The

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Miami’s Bubble City Takes The Pop-Up Concept to a Whole New Level

Bubble City, the unique architectural design that features a transparent and transportable bubble shaped retail and events space has been offering Miami a flexible and affordable retail solution, and brands are taking note. Richard Lasry, the company’s founder, looks well beyond traditional brick-and-mortar structures and offers Storefront clients the ultimate in flexible temporary spaces. “The

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